How Do You Know it’s Time to hire a Social Media Manager?
Time to Hire a Social Media Manager?
Business owners today know all too well how important it is to have an active and solid social media presence now more than ever. Unfortunately, managing your social media presence on top of other things you need to do is easier said than done. If you find it hard to juggle all your responsibilities, it might be the best time for you to hire a social media manager.
Watch out for the following signs that will tell you that you should be getting a new team member sooner than later:
- Your Company is Poised for Growth
You might have been dutiful in successfully managing your social media accounts. But, your company has gotten bigger now and you already have enough funds for growing it further. It means that you should now be employing someone who will handle your accounts for you to focus your time and attention on more pressing concerns that will help with your company’s overall growth.
You can now hire a full-time in-house social media manager who has a better understanding of your business and will be there right away if something new about your company comes up that should be shared with the rest of the world right away.
- You are Clueless about Social Media
Business marketing will never be complete without social media. If you are just getting started with your business and you and all of your team members don’t have the slightest clue on how to use social media, it only makes sense to get help from someone who does. It would be a tedious and tiresome task and a complete waste of time for you if you try setting up and running your social media accounts all by yourself if you are not familiar with social media and digital marketing strategy.
- Your Social Endeavors Got Stagnant
You used to be great with handling your social media accounts before but for one reason or another, your accounts got stuck in a rut. You no longer receive as many comments and likes as you used to have, with your website seeing less traction than in the past.
At this point, hiring a social media manager will assure you that someone will be there to assess your account, determine where things went wrong, and give you helpful ideas for new social media campaigns and innovation. A social media manager is also an effective storyteller who can help reframe your story for it to come across better on your social media pages.
- Writing is Not Your Forte
You might not realize it yet one of the key aspects of social media management is none other than copywriting. Capturing attention and sparking interest on social media is not an easy feat so you must always have excellent copies for all of your content.
From minor things such as sentence structure and grammar errors to more serious concerns such as telling stories and writing hooks, copywriting has numerous aspects that you can never overlook. If no one will check your posts, don’t waste time and hire a social media manager right away.